Enterprise Application Strategy Consulting That Drives Innovation

Outdated enterprise applications can limit growth and efficiency. MSH’s enterprise application strategy and consulting services align your systems with business goals, streamlining workflows, enhancing scalability, and transforming applications into powerful tools that drive innovation and deliver measurable results.

Outdated and disconnected enterprise applications aren’t just an inconvenience, they’re a roadblock to growth. Poor integration, inefficiencies, and rigid systems hold businesses back, making it harder to scale, innovate, and stay competitive.

MSH’s enterprise application strategy and consulting services turn these challenges into opportunities. We modernize and optimize your applications, ensuring they work seamlessly together to support your business goals. Whether you're struggling with system silos, inefficient workflows, or the need for greater agility, we provide the strategy and execution to fix it.

From aligning IT with business objectives to improving scalability and adaptability, MSH bridges the gap between strategy and execution so your enterprise applications stop slowing you down and start driving real results.

How It Works

A strong enterprise application strategy isn’t just about picking the right tools, it’s about creating a foundation for long-term success. Our advisors combine deep expertise with hands-on execution to ensure your applications drive efficiency, scalability, and business impact.

1. Strategy Development

We evaluate your enterprise applications to identify inefficiencies, gaps, and opportunities. Using these insights, we create a tailored enterprise application strategy that aligns IT with business objectives. Our approach ensures seamless integration, future scalability, and operational efficiency, so your technology drives growth instead of slowing it down.

2. Integration & Optimization

Disconnected applications create bottlenecks. We unify siloed systems, streamline workflows, and leverage API-driven integration to maximize efficiency. By optimizing enterprise applications for interoperability and scalability, MSH ensures your IT ecosystem supports innovation, improves decision-making, and enables smooth operations across departments without disruption.

3. Security & Governance

Regulatory compliance and cybersecurity risks can’t be afterthoughts. We implement ISO-compliant security frameworks and governance models that protect critical data, ensure compliance, and mitigate threats. With proactive monitoring and policy-driven enforcement, your enterprise applications remain secure, resilient, and aligned with evolving compliance requirements.

4. Ongoing Innovation

Applications should evolve with your business. We apply advanced analytics, automation, and AI-driven insights to continuously optimize performance, scalability, and user experience. From predictive maintenance to process automation, MSH ensures your applications remain a strategic asset, driving agility, efficiency, and innovation at scale.

Our Trusted Advisors

Arun Krishnakumar

Chief Architect

Accomplished Chief Architect with a proven track record of exceeding revenue targets through innovative, value-driven sales techniques and customer-centric adoption strategies. Skilled at leveraging technical expertise to drive business transformation across diverse industries. Recognized for consistently forging executive relationships built on trust and delivering measurable outcomes aligned with business metrics across various functions.

Mitchell Smith

Director of DevOps

Experienced DevOps Manager/Lead Engineer with a demonstrated history of working complex critical systems within the Telecoms Industry. Delivery Orientated, with a focus on always learning and adapting. Strong information technology professional with a BSc(Hons) focused in Software Engineering from University of Hertfordshire.

Luke McConnell

Data Architect

Data and Analytics Architect with expertise in building enterprise-scale platforms that transform raw data into actionable insights. Passionate about leveraging cloud technologies to automate processes, deliver predictive tools, and empower leaders to make data-driven decisions. A continuous learner with a commitment to advancing technologies that democratize data science for businesses of all sizes.

Dipak Shaw

Technical Project Manager

Senior IT Leader and Data Management Expert with extensive experience in architecting and delivering enterprise data solutions. Skilled in SAP, data governance, and analytics, Dipak has a proven ability to align technical strategy with business objectives. Adept at leading cross-functional teams to streamline processes, optimize data assets, and drive measurable value. Passionate about enabling organizations to harness the power of data for informed decision-making and innovation.

How MSH Partnered with ADT to Build a Data Powerhouse Through Enterprise Analytics and Reporting Modernization

MSH played a pivotal role in transforming ADT’s data infrastructure and reporting capabilities, enabling the DNA-Marketing Team to achieve critical milestones throughout the year. From modernizing outdated processes to building scalable systems that unify data across the enterprise, the team tackled complex challenges with precision. Their work not only streamlined operations but also empowered leadership with actionable insights and enhanced customer engagement across key initiatives.

Challenge

  • Lead Lifecycle processes were reliant on outdated logic within Athena, creating inefficiencies and inaccuracies.
  • Address data was scattered across multiple systems, making it difficult to unify customer interactions and demographic mapping.
  • Data pipelines for key partners like State Farm were limited to specific use cases, restricting broader applications and insights.
  • Complex rewards programs like Black Hawk required robust data support to enable customer engagement initiatives.

Solution

  • Migrated the Lead Lifecycle to UDW and Orion, streamlining logic and connecting directly to reporting layers to improve performance tracking and organizational alignment.
  • Built a Master Address Table in Orion, standardizing addresses and linking them across systems for seamless enterprise-wide use.
  • Enhanced infrastructure to support customer rewards programs, ensuring scalability and seamless operation.
  • Enhanced partner reporting by transitioning to Orion, strengthening data management and reporting capabilities.

Result

"As we approach the end of the year, I want to look back and congratulate our MSH, off-shore team for all the outstanding work that they have done throughout this year, without which, the DNA-Marketing Team’s accomplishments would not have been possible. Thank you very much for all your hard work and achievements throughout the year.”

Andrea Ciba - Product Owner

Provide the business with cleaner, faster and more consistent data to promote self-service. Data Maturity score improved from 1.6 to 1.8 out of 2.0.

Decommission of on-prem Legacy system with Cloud based system by GCP. It saves software & hardware expenses in ADT up to $1M cost saving.

Optimised data pipeline job for faster data refresh & also making sure to reduce cloud compute unit consumption, which resulted in significant cost savings.

We Can Drive Your Enterprise Application Transformation From Start to Finish

Assessment & Business Alignment

We evaluate your business environment to uncover gaps, align applications with strategic goals, and address challenges that hinder efficiency and scalability.

Application Integration

Seamlessly unify disconnected systems, streamline workflows, and enable consistent data flow across departments for greater collaboration and operational efficiency.

Application Optimization

Improve performance, scalability, and resilience so enterprise applications can fully support business growth and adapt to evolving demands.

Cloud Transformation

Migrate enterprise applications to secure, scalable cloud platforms, improving flexibility, reducing costs, and future-proofing your IT environment.

Data Governance

Enforce compliance and security through proactive monitoring, ISO-compliant frameworks, and standardized processes, safeguarding critical enterprise data.

Analytics & Reporting

Deliver actionable insights with advanced analytics to drive smarter decisions, optimize operations, and improve organizational outcomes.

Data Technology Capabilities

Salesforce Implementation Services

Harness Salesforce to enhance customer experience, streamline sales and marketing workflows, and create collaborative communities. Services include Salesforce migration, implementation, administration, and support, ensuring the platform drives measurable outcomes for your business.

SAP Consulting and Advisory

Simplify global operations and eliminate inefficiencies with SAP’s integrated capabilities. SAP solutions support seamless scalability and data-driven decision-making through tailored implementation, customization, and ongoing support.

Oracle EBS and Cloud Services

Modernize enterprise systems with Oracle EBS and Oracle Cloud. From migration and implementation to optimization and ongoing support, Oracle solutions empower organizations to achieve operational efficiency and drive growth.

Frequently asked questions

What is enterprise application strategy?

Enterprise data management is the practice of effectively managing an organization’s data as a strategic asset. This includes data governance, integration, security, and analytics to ensure data is accurate, accessible, and actionable for driving business decisions.

How do enterprise application transformations benefit organizations?

By replacing outdated systems and optimizing workflows, enterprises can achieve faster decision-making, increased scalability, improved efficiency, and seamless collaboration across departments.

How does MSH approach enterprise application transformation?

By assessing current systems, creating customized roadmaps, and delivering end-to-end solutions. This includes integration, optimization, security, and continuous innovation to ensure your applications deliver measurable business results.We combine strategy with execution, backed by deep expertise in Salesforce, SAP, and Oracle. Our flexible delivery models and ISO-compliant processes ensure secure, scalable, and tailored solutions that meet your needs.

What industries does MSH serve?

MSH works with industries including healthcare, technology, financial services, and more. Our expertise spans industries where innovation and scalability are critical for success.

What are the terms of the partnership?

MSH customizes every partnership to meet specific client needs. Flexible terms include options like on-demand, project-based, or managed services, with no long-term commitments required. Service Level Agreements (SLAs) and Key Performance Indicators (KPIs) are mutually agreed upon to ensure clarity and accountability. Reporting structures include weekly updates, governance meetings, and transparent communication throughout the engagement. Additionally, MSH supports seamless scalability and offers consultant conversion options for retaining talent internally​​​.

What are some key considerations for choosing between enterprise application consultants?

The best consultants demonstrate expertise in relevant tools and platforms like Salesforce, SAP, and Oracle. Look for a proven track record, scalability and customization options, strong compliance and security expertise, and comprehensive services. They should also provide actionable insights, prioritize communication and collaboration, and offer a future-ready approach to meet evolving business needs.

Make your enterprise applications a growth driver

Transform inefficiencies into opportunities with our experienced advisors. Schedule a call to see how we can help your applications drive real results.

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