Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience

In this episode, we sit down with Craig Swaisgood, VP of Data and Analytics of the New York Mets. Craig brings an incredible track record of leveraging data across multiple high-stakes industries, having previously served as VP at JPMorgan Chase, Senior Director at the Houston Astros, and working inside the Obama White House. Craig shares his journey from public service to Major League Baseball and explores how we balance hard numbers with human intuition. We dive into how top sports franchises build sustainable businesses even when the team isn't winning, why his hiring process relies on objective scorecards to remove bias, and the dangers of completely offloading our critical thinking to generative AI.

Apr 1, 2026
# mins
Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience

Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience

In this episode, we sit down with Craig Swaisgood, VP of Data and Analytics of the New York Mets. Craig brings an incredible track record of leveraging data across multiple high-stakes industries, having previously served as VP at JPMorgan Chase, Senior Director at the Houston Astros, and working inside the Obama White House. Craig shares his journey from public service to Major League Baseball and explores how we balance hard numbers with human intuition. We dive into how top sports franchises build sustainable businesses even when the team isn't winning, why his hiring process relies on objective scorecards to remove bias, and the dangers of completely offloading our critical thinking to generative AI.

Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience

Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience

In this episode, we sit down with Craig Swaisgood, VP of Data and Analytics of the New York Mets. Craig brings an incredible track record of leveraging data across multiple high-stakes industries, having previously served as VP at JPMorgan Chase, Senior Director at the Houston Astros, and working inside the Obama White House. Craig shares his journey from public service to Major League Baseball and explores how we balance hard numbers with human intuition. We dive into how top sports franchises build sustainable businesses even when the team isn't winning, why his hiring process relies on objective scorecards to remove bias, and the dangers of completely offloading our critical thinking to generative AI.

Podcast: Craig Swaisgood — How Sports Franchises Use Data To Understand the Evolving Fan Experience
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